Momby Admin
Analytics & KPI
Toplam Gönderim
1,254,320
+12% MoM
Delivery Rate
98.3%
+0.4pt
Open Rate
47.5%
+3.1pt
Click Rate
13.2%
+1.4pt
KPI’lar
Çok Boyutlu Analitik
- •Channel KPI: push/email/sms/in-app deliverability, bounce, spam trendleri
- •Journey KPI: step-by-step conversion, drop-off, revenue attribution
- •Segment KPI: growth, engagement score delta, opt-in/out değişimi
- •Provider KPI: latency, failure ratio, retry başarı oranı
- •System KPI: queue delay, DLQ hacmi, rate limit ihlalleri
Heatmap
Gün/Saat Bazlı Performans
| Gün | En İyi Slot | Trend |
|---|---|---|
| Pazartesi | 10:00 - 12:00 | +8% open |
| Salı | 14:00 - 16:00 | +5% click |
| Çarşamba | 20:00 - 22:00 | +11% conversion |
| Perşembe | 18:00 - 20:00 | +6% open |
| Cuma | 09:00 - 11:00 | +9% revenue |